Recent Posts

A professional services team informally discussing the differences between data, information, and knowledge as they look to analyze their client data and access insights that drive growth.

From Data to Decisions: Understanding the Link Between Data, Information, and Knowledge
  • 6 minutes read
  • Blog
Professional services team discussing client health based on customer intelligence analytics

Customer Intelligence Analytics: The B2B Metric You’re Not Tracking
  • 11 minutes read
  • Blog
A business leader and colleagues discuss strategy in a team meeting, which highlights the difference between data and intelligence in using CRM for client insights and outreach.

Data vs. Information: A Simple Guide (Plus the Next Step: Intelligence)
  • 14 minutes read
  • Blog
A B2B sales team multi-threading an opportunity using customer intelligence for B2B, leveraging insights into their relationships to strengthen engagement with the account.

What is Customer Intelligence? (The B2B Guide)
  • 18 minutes read
  • Blog
Two professional women building social capital through a friendly business conversation in a modern office lounge.

How Relationships Supercharge Women’s Careers in the Age of AI
  • 7 minutes read
  • Blog
A group of smiling legal professionals reviewing relationships and growth opportunities in CRM for lawyers, sourced from a recent lateral hire's client list.

Lateral Hire to Revenue Driver: Maximizing Impact with CRM for Lawyers
  • 8 minutes read
  • Blog
Business professionals smiling and shaking hands with a client, showcasing successful B2B customer relationship management

Transforming Client Engagement: Elevating Customer Experiences in the Modern Built Environment
  • 10 minutes read
  • Blog
Business development professional using Introhive for Data Cloud to pinpoint key connections within a target account.

Transforming Your Data Strategy with Introhive for Data Cloud
  • 7 minutes read
  • Blog
A Sales team at a professional services team uses client to transform their B2B sales process in the digital age by identifying near-term prospective closures and determining a personalized approach to win them over.

Embracing The Informed Customer Era
  • 6 minutes read
  • Blog